WHO:
Anyone who wants a better presence on the internet should read the pages contained within
this section of the site.
WHAT:
Search Engine Optimization is not so much about catering or trying to figure out the various
engines, but rather, developing a system in which your site is clean, available for indexing, and full
of rich and tasty content.
WHEN:
It is never to late to start. Now is a great time to start. Even though the internet provides
users with results at the speed of light, updates to search engines, partner sites, getting noticed, etc can
take months.
WHY:
If you want mo better traffic. If you want to develop relationships with other sites.
HOW:
By following the steps outlined here. Reading, Reading and some more Reading. Research,
listen, and invent. By no means, spending a few hours to read and digest this information make you a great SEO, it will take work!
The most important task in search engine optimization is to guarantee that your pages are produced correctly and to standards. If a robot cannot view your pages correctly, they you stand no chance to get included into the various search engines. The next major task is to produce valuable original content. Now this is not always the case, but it 99% of the time this is what gets your site the attention it deserves.
Once the above steps have been taken with great care, then move on to optimization. One good place to Webmaster World, http://www.webmasterworld.com. You may recognize some people over there. It is in my humble opinion that this is the greatest resource to developers of web sites.
Google, http://www.google.com, is currently the largest player in the the search engine world. Even though they are the largest you must remember not to forget the other players; www.yahoo.com and msn and ones of the past Alta Vista and Fast For fun scroogle and elgoog